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Understanding Customer Needs: The ‘Jobs-to-be-Done’ (JTBD) Framework
The truth of the hour is: Come what may, companies or products succeed because they offer a service that a customer truly wants! The late...
Aug 5, 20235 min read


20 Things I’ve Learned About Product Management In The Last 2 years
Time flies. I remember as if it was yesterday when I started my adventure in the digital product management world. More than two years...
Aug 5, 20233 min read


Can Lean Product Management Help Startups Build Strong Products?
Nowadays, digital products are becoming more and more prominent in our lives, and it’s already part of our daily activities. The majority...
Aug 5, 20238 min read
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